I AM
LukeN T.
Surge.
Digital Marketing, Writer, & Graphic Designer
L
Who is Luken T. Surge? I'm a thinker, an artist, and creator. An ambitious learner, I am passionate about tracking down and obtaining both new skills and knowledge. Digital Marketing is my first area of mastery, with writing and graphic design coming in close behind. I am analytically minded and thrive in areas such as strategy, delegation, analysis, and project management.
01 SKILLS
MY KNOWLEDGE & ABILITY LEVELS
WORDPRESS
75%
​UNBOUNCE
85%
BUILDERALL
90%
WIX
90%
ILLUSTRATOR
85%
PHOTOGRAPHY
80%
COPYWRITING
85%
DIGITAL MARKETING
95%
SOCIAL MEDIA
90%
SEO
80%
GOOGLE ADWORDS
80%
GOOGLE ANALYTICS
90%
MARKETING FUNNELS
85%
WEBINARS
80%
COURSES & E-LEARNING
90%
VIDEO PRODUCTION
80%
02 PORTFOLIO
MY LATEST WORK. SEE MORE >
03 aREAS OF
sTUDY
2018-2019
Animation & Video Production
Video Editing, Effects & Layering, Production
Over the course of 2018 and 2019, I have taken a serious interest in animation, as well as video production and design. This has included learning the process of creating videos, character design, storyboarding, planning, and production. I have so far created promotional, presentation, and educational materials using a number of different software including both online tools and Adobe products.
2017
Digital Marketing Strategy
Strategy, Leadership, Planning, Execution
In 2017, I received a promotion with Encore Consulting Group to Marketing Strategist. During my time in this position, I was focused on developing strategies for the overall marketing efforts of the company. This included planning out social media, advertising efforts, on-page and SEO improvements, and more. A major project of this time was to redesign the company website, which I helped to plan, design, and build. I came to really enjoy working with strategy as it utilized a number of my skills, from understanding critical elements of marketing to project management.
2017
Social Media Marketing
Content Curating, Scheduling, Engagement
In mid-2017 I tackled a new marketing challenge: social media. With Encore Consulting, I single-handedly took on the challenge of creating a thriving online presence. The entire process included building content & topic banks, creating specific schedules for posting content across multiple channels, using a variety of online tools for automated scheduling and curating, and generated a targeted engagement strategy. ​
2017
Sales & Marketing Funnels
Landing Pages, Funnels, Email Marketing
In 2017, my marketing studies led me to sales and marketing funnels. During this period of time, I focused on learning about what funnels are, the differences between sales and marketing funnels, and how to implement them for achieving marketing goals. I developed an understanding of the difference between a general website and a landing page and took time to create a number of landing pages for clients and my own projects. I have created funnels for lead generation, sign-ups, webinars, course selling, and more. Marketing funnels have since become a powerful skill that I use when making websites and a variety of other media and content.
2017
Google AdWords & Analytics
Reports, Analysis, Research
In 2017, I acquired my certification for both Google AdWords & Analytics. Through Encore Consulting Group, I achieved proficiency with creating reports, analyzing trends & changes, as well as conducting research associated with demographics and user activity.
Received Google AdWords & Analytics Certifications
2018
Lead Generation &
Client Acquisition
Target Audience, Outreach, & Advertising
In 2018, I started a marketing company with a partner. This led to the taking on of a number of client-facing roles as well as implementing lead generation methods. By understanding the target audience and market I created offerings that solved client needs and provided the most value for our clients' budgets.
Started Surge Dynamix
(Marketing Agency)
2017
Search Engine Optimization
Keywords, Authority, Link Building
2017 was a big year for furthering my SEO abilities. I have had a hands-on involvement with not only the AdWords campaigns for Encore Consulting but also the entire funnel process. This has included building our domain authority through obtaining reputable backlinks, as well as improving our quality scores, and A/B Testing of different landing pages. As a part of our link building process, we also conducted extensive competitor, niche, and keyword research. We tracked our results through Google's Analytics software.
GET IN TOUCH
If you have any questions, feel free to drop a line either at my email address below, or this form. I will respond to messages within a day or two.
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Thanks for stopping by!
