03 aREAS OF
sTUDY
2019
Animation
Character Design, Storyboarding, Production
In 2019, my interest in video production branched into animation. Having already learned the basics of video production I took time to explore character design, storyboarding, and the basics of working specifically with animations. I explored a number of animation software, from online tools to Adobe products. I created characters in Illustrator first, then brought them into the software to animate.
2018
Course Creation & eLearning
ClickFunnels, Course Materials, Training
Over the last many years I have become very passionate about courses and webinars. In 2018, I ventured out on my own and created a full 3-week course using ClickFunnels in conjunction with EverWebinar. I created evergreen funnels through landing pages to market and sell a course using webinars to draw interest. The course focused on the concept of Creative Manifestation, an original concept as a part of Mental Mainframes.
2018
Lead Generation &
Client Acquisition
Target Audience, Outreach, Advertising
In 2018, I started a marketing company with a partner. This led to the taking on of a number of client-facing roles as well as implementing lead generation methods. By understanding the target audience and market I created offerings that solved client needs and provided the most value for our clients' budgets.
Started Surge Dynamix
(Marketing Agency)
2017
Digital Marketing Strategy
Strategy, Leadership, Planning, Execution
In 2017, I received a promotion with Encore Consulting Group to Marketing Strategist. During my time in this position, I was focused on developing strategies for the overall marketing efforts of the company. This included planning out social media, advertising efforts, on-page and SEO improvements, and more. A major project of this time was to redesign the company website, which I helped to plan, design, and build. I came to really enjoy working with strategy as it utilized a number of my skills, from understanding critical elements of marketing to project management.
2017
Google AdWords & Analytics
Reports, Analysis, Research
In 2017, I acquired my certification for both Google AdWords & Analytics. Through Encore Consulting Group, I achieved proficiency with creating reports, analyzing trends & changes, as well as conducting research associated with demographics and user activity.
Received Google AdWords & Analytics Certifications
2017
Copywriting
Guest Posting, Headlines, Meta
While I started working for Encore Consulting Group in late 2016, it was in the earlier part of 2017 that I really sunk deeply into copywriting. I broadened my abilities with content writing, even being featured across a number of sites as a guest writer. Copywriting also introduced me to the importance of headlines, meta descriptions, and in-content SEO techniques.​
2016
Content Writing
Blogs, Content SEO, Amazon KDP
2016 was also the year I broke out into my writing. With my first opportunity writing blog articles, I quickly learned about the vast world of content writing. I also published my first work through the Amazon KDP program. And in the year 2016, I started Sensation Works; which was a new kind of project for me. This introduced me heavily into both local SEO and Google AdWords.
Published 'Mother Hare & the Good Toad'
Started Sensation Works
2015
Game Design &
Development
Crowdfunding, Mobile Games, Animation
At the end of 2015, I started my business Surge Dynamix. The main focus at the time was the game Toy Crusades. With this project, I learned more about Storyboarding, Crowdfunding, Mobile Games & Apps, and both Game Development & Design. I created a new team to begin working on the character designs, story development, and coding framework. The game was going to be first launched as a series of short cartoons to build suspense and market awareness.
Started Surge Dynamix & Toy Crusades
2014
Business Management
Management, Business, Regulations
I spent the majority of 2014 further studying management, leadership, and business. This included the process for starting a business, managing and motivating employees, various industries and their limitations, and other areas that I discovered were important along the way.
2012
Web Development &
Website Creation
HTML, CSS, Website Design
As a balance to my artistic side, I am also very technical. I love technology and everything that makes it tick. I have always been curious about web code, but in 2012 I finally took the plunge. I attended a college certification course which taught me the basics of HTML & CSS. I found that I really enjoyed it, but it was only a matter of time before my artistic roots called back to me again.
Received Certification for HTML/CSS
2011
Photography
DSLR, Lighting, Photo Editing
I have always loved photography, but it was a college course in 2011 that really sparked a new passion for the medium. I have since learned how to effectively use DSLR cameras, as well as lighting techniques, and photo editing. My photographic experience includes portraits, landscapes, products, and panoramics.
2018
Video Production
Video Editing, Effects & Layering, Production
In 2018, as a part of the services provided by my marketing company, I delved into video production. This included learning about how to plan and design a video, as well as execute the design across a number of steps. I learned about layering and effects, how to edit, and a number of techniques for drawing interest with video. My video work includes presentations, course materials, social media messages, advertisements, and more.
2018
Mental Mastery Coaching
Life Coaching, Self Discovery, Goal Setting
Mental Mainframes is based on an original concept that has been foundational for my own personal development. The overall technique brings together science, technology, and the mind to dive deep into critical areas like self and creating positive life changes. In 2018, I started taking on clients under this signature concept, and while found it very fulfilling, quickly found myself pulled back to another passion of mine, courses.
Launched Mental Mainframes (Coaching & Courses)
2017
Social Media Marketing
Content Curating, Scheduling, Engagement
In mid-2017, I tackled a new marketing challenge: social media. With Encore Consulting, I single-handedly took on the challenge of creating a thriving online presence. The entire process included building content & topic banks, creating specific schedules for posting content across multiple channels, using a variety of online tools for automated scheduling and curating, and generated a targeted engagement strategy. ​
2017
Sales & Marketing Funnels
Landing Pages, Funnels, Email Marketing
In 2017, my marketing studies led me to sales and marketing funnels. During this period of time I focused on learning about what funnels are, the differences between sales and marketing funnels, and how to implement them for achieving marketing goals. I developed an understanding for the difference between a general website and a landing page and took time to create a number of landing pages for clients and my own projects. I have created funnels for lead generation, sign-ups, webinars, course selling, and more. Marketing funnels have since become a powerful skill that I use when making websites and a variety of other media and content.
2017
Search Engine Optimization
Keywords, Authority, Link Building
2017 was a big year for furthering my SEO abilities. I have had hands-on involvement with not only the AdWords campaigns for Encore Consulting but also the entire funnel process. This has included building our domain authority through obtaining reputable backlinks, as well as improving our quality scores, and A/B Testing of different pages. As a part of our link building process, we also conducted extensive competitor, niche, and keyword research. We tracked our results through Google's Analytics software.
2016
Webinars
Started Mental Mainframes
Creation, Community, Automation
In mid-2016, I discovered a new channel of online learning and marketing: webinars. I quickly became fascinated with this new medium, attending many different webinars across a range of subjects. It didn't take long before I was diving in myself, even planning and designing my own webinar course. While I am still working on the finer intricacies, Mental Mainframes has introduced me to the deeper world of community building, landing page optimization, and even using webinars in marketing.
2016
Digital Marketing
Email, Affiliate, Online Promotion
In early 2016, I joined the GGDA and began attending their monthly meetings. The Toy Crusades project brought me to a new impasse. With production still on-going I began to look at the next stage: launching. This led me down the rabbit hole of Digital Marketing. My studies now turned towards the direction of email marketing, affiliate marketing, and online marketing as a whole.
Joined Georgia Game Developers Association
2015
Furthering Digital Art & Design
Illustrator, Infographics, Icons
In 2015, I took a college course for Illustrator, which gave me a greater grasp for creating ad material, logos, infographics, and other graphical material. I most enjoy creating icons, infographics, and eye-catching ad material.
2013
Project Management
Team Building, Leadership, Delegation
In 2013, I was inspired to start my first project, The Universe Game. It was intended to be a browser-based MMORPG. During this project, I entered into both Business and Project Management. I used DeviantArt and Odesk to create my first team of artists and developers. While we decided not to release the game at that time, it was a pinnacle experience for me as I realized a new passion (and knack) for both business and leadership.
Started The Universe Game
2011
Digital Art & Design
Composition, Typography, Photoshop
Art has always been my first love. In 2011, I attended college for Graphic Design. I learned about the rules of composition, the importance of typography, and how to use color. I also became skilled in Photoshop, specializing in photo and image manipulation.
GET IN TOUCH
If you have any questions, feel free to drop a line either at my email address below, or this form. I will respond to messages within a day or two.
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